We crafted a global hub for this international Out-of-Home media agency.
Rapport is a specialist Out-of-Home media agency providing a raft of best-in-class services, with a focus on media planning and buying. Established in 1988, Rapport was born out of a creative shop in London and has evolved to pioneer today’s expanding global OOH landscape in various markets. Their deep understanding of digital, data and emerging technologies puts them at the forefront of a new performance-focused age in OOH media planning.
Our team was tasked with transforming the old website into a centralised hub for the company’s international network, positioning Rapport as a global leader in OOH media and allowing each region’s projects to truly shine.
Industry
Media
Location
International
Our Approach
The main focus of the Rapport brief was to bring all their local markets onto one website, showcasing the individual market’s finest work and having easily accessible contact details for each of their offices. With this in mind, our approach was to keep the design clean so the content could be easily digested and filtered depending on users’ needs.
Throughout the platform, we used branded elements and styling to tie the website together. For example, for certain pages, we used the ‘R’ in the Rapport logo, rotated it and used it to mask video and image content. The curves in the ‘R’ give the website, and Rapport, an approachable and friendly feel.
The result is a beautiful, easy-to-navigate, project-focused website that serves as a hub for the global Rapport network and all the creative work they do.
Highly recommend KOTA to anybody looking for a high-quality, responsive website.
Gianluca Iorizzo
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