Creative websites we’re obsessed with this month

Web design keeps levelling up, and our bookmarks are getting crowded. So here’s our latest round-up of the sites pushing craft, code, and creativity in all the right directions. Smart details, bold ideas, and the kind of UX that makes you want to redesign everything.

1. Hatom

A five-phase griffin transformation — because why not?

Hatom opens like a myth: you travel through five stages of a griffin’s metamorphosis, each mapping onto the evolution of their ecosystem. It’s WebGL-heavy, audio-reactive, and drenched in motion that feels more like an opening title sequence than a landing page.

No surprise it was nominated for Website of the Year 2024 at the cssdesignawards.com — it’s the kind of experience you remember long after closing the tab.

Why it hits

• Narrative-first UX: the entire site functions as a journey, not a nav bar.
• World-class interaction design: atmospheric, multi-layered, technically ambitious.
• Brand immersion: you don’t just learn what Hatom does,  you feel it.

What brands can steal from it

• Narrative + motion = a powerful way to express identity.
• If you’re going big with 3D, plan for performance, fallbacks, and accessibility from day one.
• Spectacle only works if the message survives the fireworks.

🔗 hatom.com

2. Lil Frog

Character-driven design done with zero shame and maximum charm

A humanoid frog. Magic mushrooms. A forgotten swamp. It’s like wandering into a folk-horror children’s book — but in the best way. Built in Framer, the site is proof that personality can drive conversion when it’s done with intention.

Why it hits

• Personality over polish: vibrant, weird, memorable.
• Illustration-led interface: every element feels crafted, not templated.
• A reminder that brands can be playful without losing credibility.

What brands can steal from it

• If your brand voice can handle quirks, lean into it — authenticity beats sameness.
• Even heavily illustrated, whimsical sites must respect accessibility principles.
• Animation ≠ chaos. Make sure motion supports the story.

🔗 lilfrogeth.com

3. Emmpo

Career-guidance meets Gen Z interaction design

Emmpo blends vocational psychology with a quiz-forward UX model to guide young users into career matches. Visually it’s polished, modern, and very Framer-coded: soft palettes, micro-animations, scroll-stepped questions.

Why it hits

• Intuitive quiz flows: genuinely fun interaction = higher page completion.
• Clean, youthful art direction: modern magazine-style, without being try-hard.
• Good balance of motion and clarity.

What brands can steal from it

• For education or platform clients, quizzes and branching flows boost engagement.
• Always pair slick design with transparent trust signals — style alone can’t fix weak content.
• Make sure the visual tone matches the audience (here: quiet confidence for Gen Z).

🔗 emmpo.com

4. U x Machina

Future-facing web design, communicated with clarity

Agency sites are often guilty of over-designing and under-explaining. U x Machina avoids that trap: their mission, capabilities, and ethos (“Crafting Human-Machine Interactions”) are clear from the first fold.

Why it hits

• Confident positioning: tells you what they do before showing how cool they look doing it.
• Beautifully controlled WebGL: ambitious without overwhelming.
• Structured hierarchy: design supports the message, not the other way around.

What brands can steal from it

• Your value prop should land instantly.
• Don’t shy away from bold visuals — just anchor them with clarity.
• Explain the why of your work, not only the what.

🔗 uxmachina.co

5. Lando Norris

A personal brand site that actually feels personal

Lando’s site blends racing identity with lifestyle content and store functionality. Think: vertical speed lines, dynamic imagery, and a device-rotation prompt that’s bold and slightly chaotic — very on-brand.

Why it hits

• Identity-led layout: everything feels “in motion.”
• Smart commerce integration: merch sits naturally within the experience.
• Split content architecture (“On Track” / “Off Track”) that mirrors the athlete’s life.

What brands can steal from it

• Founder-led brands perform better when the design channels the personality.
• Motion and orientation cues can be exciting — but only if they don’t frustrate.
• If selling merch, blend emotional storytelling with frictionless checkout.

🔗 landonorris.com

6. Euveka (euveka.com)

Industrial innovation, explained like sci-fi

Euveka makes a robotic mannequin that can morph into 10,000 body shapes in seconds — a wild concept made instantly understandable through scroll-triggered storytelling.

Why it hits

• Complex tech made simple: motion reveals functionality without jargon.
• Clean, futuristic visual language that matches the product.
• Crystal-clear USP: you know exactly what the mannequin does within the first scroll.

What brands can steal from it

• For deep-tech brands, interaction is your friend — make the intangible tangible.
• Lead with outcomes, not features.
• Let visuals do the heavy lifting, but keep copy razor-focused.

🔗 euveka.com

7. Finura

A masterclass in calm, confident financial UX

We couldn’t wrap this up without shouting about one of our own. Humble brag? Absolutely. And yes, we’re fully obsessed.

Finura’s new site goes all in on trust and tactility. Minimal fluff, maximum clarity. It’s financial UX designed to feel calm, human, and just a bit luxurious — the opposite of the cold, corporate defaults the industry leans on.

It proves that wealth management doesn’t need to look stuffy or conservative to feel trustworthy. It’s modern, open, and beautifully paced, built around clean grids, editorial space, and reassuringly human language.

It’s also a great example of how to communicate something complex with clarity. No jargon blizzards. No generic finance clichés. Just smart hierarchy, strong positioning, and a design system that feels as premium as the service.

Why it hits

• Editorial clarity: every page reads like it was written for real people, not financial regulators.

• Understated craft: soft gradients, precise spacing, and a warm colour palette build instant trust.

• UX for reassurance: calm yet dynamic pacing, digestible sections, and smart use of CTAs guide users without pressure.

What brands can steal from it

• Trust is a sensory experience — tone, spacing and hierarchy matter as much as the words.

• In complex sectors, confidence comes from clarity, not complexity.

• If your audience is risk-averse, design to soothe before you sell.

🔗 finura.co.uk

Final thoughts

Across all these sites, a few themes keep showing up — and they echo what we champion at KOTA:

• Design is storytelling. Whether it’s a griffin, a frog, or a shape-shifting mannequin, narrative is your strongest engagement tool.
• Clarity outperforms chaos. The best sites balance ambition with usability.
• Brand context rules. The right design for the right audience — not every brand should go full frog-core.
• Performance still matters. Faster loads, accessible patterns, and mobile-first thinking underpin the best visual work.

If you want help turning this kind of inspiration into something beautifully, strategically, unmistakably you — we’re always keen to chat.